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Nigeria’s ‘rebranding’ – an interesting way of bringing change (but will it work?)

Nigeria re-brands to shed chaotic image Published on March 19th on Reuters ABUJA (Reuters) – Nigeria is hoping a new patriotic slogan emblazoned on T-shirts and baseball caps can restore self-confidence and overturn its battered reputation. Africa’s most populous nation is known for corruption, is poor despite decades of oil production and is increasingly used… Read More Nigeria’s ‘rebranding’ – an interesting way of bringing change (but will it work?)